Bachelor of Communication – Event Management, Media Studies, Public Relations (Unitec)
Bachelor of Communication (Media Studies):
Media and communications have become some of the most relevant, exciting and powerful subjects you could choose in a media saturated world. Savvy graduates who can interpret it, navigate it and create media content are highly sought after.
In this major you will develop the knowledge and skills to plan and create relevant media messaging that will reach the right people in the best way, with impact, to influence and action. Through hands on projects and an internship in your final semester you’ll experience the right mix of practice and theory, with the option to add courses in Media Law, Content Creation, Communication Ethics, Interpreting Social Media, and many others. With an eye on the future, you’ll begin your career with a portfolio of work and industry experience.
Highlights
- Hands on experience: in your third year you work in a Media placement with agencies or organisations like Undertow Media, Oceania Media, Amnesty International, Coconut Wireless, Harmoney, and many others from our contacts
- Membership of the key professional association for the communication industry, Public Relations Institute of New Zealand (PRINZ) in your final year
- Learn from experienced communication Lecturers connected to current industry practice and actively engaged in a wide variety of media research
- High-profile guest lecturers from professional practice
- Support and encouragement for your career and life enriching activities like Study Abroad
- Part-time study options available.
Bachelor of Communication (Public Relations):
Public Relations need well trained strategic thinkers who are outstanding writers, researchers, fluent in digital media and thrive on building stakeholder relationships. It’s a rapidly growing field with a need for well managed messaging of all kinds.
In the Bachelor of Communication (Public Relations) you will develop your ability to craft and communicate messages, build stakeholder relationships through engagement, create and manage reputations, and help manage issues through crisis communications.
During your degree you’ll develop your PR toolkit through hands on projects and an internship in your final semester. You’ll experience the right mix of thinking (theory) and doing and you’ll have the option of studying areas you’re really interested in such as Media Law, Digital Marketing, Media and Government Communication, Interpreting Social Media and many others. With an eye on the future, you’ll begin your career with a portfolio of work and industry experience.
Highlights
- Hands on experience: in your third year you work in a PR agency or organisation with real clients. Recently our students have worked with Communeco, Pead PR, The Clique, Passion PR, Porter Novelli and opportunities at SweeneyVesty and Senate SHJ;Membership of the key professional association for the communication industry, Public Relations Institute of New Zealand (PRINZ) in your final year
- Learn from experienced communication Lecturers who are connected current industry practice and engaged in a wide variety of media and PR research
- High profile guest lecturers from professional practice
- Support and encouragement for career and life-enriching activities like Study Abroad
- Part-time study options available.
Bachelor of Communication (Event Management):
Our lives often revolve around events, from music festivals, expos, food fairs, school functions, corporate function, conferences, the list just goes on! Events such as these and the management of events is about engaging people, building relationships and networks, and making an impact in a wide range of contexts whether it be in communications, business environments, cultural and community.
In this major of the Bachelor of Communication, you will gain an in-depth understanding about successful event management from budget, sponsorship, feasibility, marketing and planning to the “how to” of producing a real event. This programme offers the right mix of practice and theory, and the flexibility to learn more about other areas you may be highly interested in such as Digital Marketing, Public Relations, Professional News Writing, just to name a few. With an eye on the future, you’ll begin your career with a portfolio of work and industry experienceyou’ll gain in your final year internship within the programme.
Careers NZ indicates strong demand for talent in this sector. This means the chances of getting work as an event manager are good for highly organised, creative people with an eye for detail, exceptional communication skills and a tolerance for being extremely busy.
Highlights
- Gain real world experience: in your third year you will work in the Event Management industry and undertake a project for a real client in an internship. Recently our students have worked with SDW Events, the NZ Dance Company, Shine Events, TAPAC and Fresh Concept.
- Membership of the key professional association for the communication industry, Public Relations Institute of New Zealand (PRINZ) in your final year
- Learn from experienced Communication and Event Management Lecturers who are active in professional practice and engaged in a wide variety of research
- High profile industry guest lecturers
- Support and encouragement for career and life enriching activities like Study Abroad
- Part-time study options available
ENGLISH LANGUAGE REQUIREMENTS
IELTS Academic score of 6.5 with no band score lower than 6.0.
Great Nation NZ offers practical guidance to students on enrolling for the Bachelor of Communication (Event Management, Media Studies, Public Relations) course at the Unitec Institute of Technology in New Zealand. To avail of our coaching contact us by filling out the contact form on this website, calling us or walking into one of our centers.